🎯 100 High-Converting Hooks That Stop the Scroll and Drive Revenue
100 Marketing Hooks That Stop the Scroll and Drive Revenue
Most marketing doesn’t need more content.
It needs better hooks.
If you're spending money on ads, writing posts, sending emails, or building funnels—and still not getting conversions—it’s probably not your product.
It’s the way you introduce your message.
The hook is the first impression that earns attention or gets ignored.
It’s what makes someone lean in or scroll right past.
I’ve spent the last decade writing copy for multi-million-dollar brands, and here’s what I know:
✅ A strong hook can 3x your conversions
✅ It works across every platform
✅ It’s the difference between “that’s interesting” and “I need this now”
Today, I’m giving you 100 hooks that actually convert—broken down by platform so you can plug-and-play them into your workflow immediately.
These hooks follow the Title Method’s 4-stage process and default to the Challenge Assumptions final format (aka the one that slaps).
Use them to generate newsletter titles, LinkedIn posts, sales page headlines, ads, or emails that actually get read.
Template Key
[insert X]
= your topic, niche, or process[insert Y]
= the result or desired outcome[insert Z]
= timeframe, unexpected element, or pain pointWant hooks that actually stop the scroll and drive sales?
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✅ Results-Based Hooks (Proof, Outcomes, Metrics)
How I Achieved [insert Y] in [insert Z]—Without [insert Common Tactic]
The Strategy We Used to Hit [insert Metric] in [insert Timeframe]—With Zero Ad Spend
Why [insert Y] Doesn’t Require [insert Assumed Necessity]
From [insert Starting Point] to [insert Goal] in [insert Time]—Here’s What Changed
What We Learned After Scaling to [insert Revenue] in [insert Time]
The Exact [insert System] That Got Us [insert Metric]—With No Team
Why [insert Outcome] Is Easier Than You Think—If You Do [insert Tactic]
[insert Y] in [insert Timeframe]—Without Changing [insert Tool or Team]
This [insert X] Doubled Our [insert KPI]—But No One Talks About It
We Hit [insert Milestone] in [insert Timeframe]—And Skipped [insert Conventional Strategy]
🚨 Problem-Aware Hooks (Tension, Pain, Friction)
Why Most [insert Role] Struggle with [insert Common Goal]—And How to Fix It
The Real Reason Your [insert Tactic] Isn’t Working (It’s Not What You Think)
[insert Mistake] Is Quietly Killing Your [insert KPI]
What’s Actually Holding You Back From [insert Y]—It’s Not Budget
We Audited [insert X] and Found One Common Failure: [insert Z]
Why [insert Y] Stops Working After [insert Revenue Stage]
You’re Doing [insert Common Action]—But It’s Costing You [insert Result]
Stop Relying on [insert Popular Tool]—Start Using [insert Underrated Method]
The #1 Mistake I See in [insert Industry] That No One Talks About
How [insert Small Detail] Could Be Sabotaging Your Entire [insert Strategy]
⚙️ How-To & System Hooks (Strategic, Tactical)
How to Build a [insert System] That Produces [insert Y] on Autopilot
Our 3-Step Framework for [insert Result]—Without Burning Out Your Team
Want to [insert Y] Without [insert Z]? Use This System
The [insert X] Process That Gets Better Results Than [insert Popular Tactic]
This [insert Workflow] Saved Us [insert Time/Money]—And Increased [insert KPI]
A Simpler Way to [insert Y] Without [insert Painful Process]
We Replaced [insert Old Strategy] With This—and Doubled Our [insert Metric]
Here’s How to [insert X] Using Just [insert Tool or Timeframe]
Why [insert Y] Doesn’t Require [insert Expensive Solution]
The [insert Framework Name] Method for Consistent [insert KPI]
Ready to turn these into high-performing content fast?
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🔥 Authority & Social Proof Hooks
Why [insert Brand or Client Type] Pays Us [insert Amount] to Do [insert Deliverable]
We’ve Helped [insert Client Count] Brands Achieve [insert Result]—Here’s What Works
This [insert Strategy] Is the Same One We Teach 8-Figure Clients
Why Our Clients Are Getting [insert KPI]% Better Results Than Industry Average
The Asset That Helped [insert Client] Close [insert Deal Size] in [insert Time]
Why [insert Role] Hires Us When [insert Problem] Starts
What We’ve Learned From Working With [insert Brand Type or Market]
The [insert X] Template That Landed Us a [insert Deal Type]
After [insert #] Campaigns, This Works Every Time
Our Internal Playbook for [insert Result]—We’re Finally Sharing It
🧲 Curiosity & Open Loop Hooks
Why We Deleted Our Top-Performing [insert X]—And Got Better Results
This [insert “Bad Idea”] Turned Into Our Best Performing [insert Channel]
Why [insert Trend] Might Be Killing Your [insert KPI]
Everyone’s Doing [insert Popular Thing]—Here’s Why We Stopped
We Ignored [insert Conventional Wisdom]—And Still Hit [insert Y]
This One Change to [insert Tactic] Tripled Our [insert KPI]
The [insert Strategy] You’ve Never Heard of—But Should Try Today
What Happened When We Broke Every Rule in [insert Industry]
Why [insert “Best Practice”] No Longer Works (And What Does)
This Tactic Shouldn’t Work—But It Got Us [insert Result]
Want hooks that spark “wait—what?” energy?
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🧠 Thought Leadership & Insight Hooks
Why [insert Role] Should Stop Focusing on [insert Popular KPI]
How [insert Mental Shift] Changed Our Approach to [insert Strategy]
This One Insight Saved Us [insert Cost or Time] Every Month
The Mindset Shift That Took Us From [insert Problem] to [insert Result]
Why [insert Strategy] Doesn’t Work at [insert Scale]
If You're Still Using [insert Tool], You're Already Behind
This Common Belief in [insert Industry] Is Flat-Out Wrong
The Advice I Wish I Ignored Back When We Were at [insert Stage]
Why We Prioritized [insert Counterintuitive Move]—And It Paid Off
If You’re Scaling [insert Business Type], Stop Doing [insert Outdated Tactic]
🛒 Sales + Funnel Hooks
Why Your [insert Funnel Type] Isn’t Converting—Even With a Great Offer
From [insert Conversion Rate] to [insert X]%—By Fixing Just One Thing
Why We Ditched Our [insert Funnel Stage] and Still Increased Sales
The [insert Funnel Type] You Need at [insert Revenue Stage]
We Rebuilt Our Funnel in 3 Hours Using This [insert Framework]
This [insert Funnel Strategy] Works Best at [insert Company Size]
What Happens When You Stop Overcomplicating [insert Funnel Stage]
Why We Cut 80% of Our Nurture Sequence—And Closed More Deals
[insert Funnel Tactic] Isn’t Dead—You’re Just Doing It Wrong
How to Simplify Your [insert Funnel] and Still 2x Conversions
📩 Email & Content Hooks
Why Your [insert X] Matters More Than the [Insert Y] Itself
The [insert X] Subject Line That Got [insert KPI]% Open Rate
This Cold Email Got [insert Result]—Without Personalization
The One-Line CTA That Drove [insert Result]
Why Long Emails Convert Better Than Short Ones (Sometimes)
This 3-Email Sequence Closed [insert #] Clients Last Month
Why [insert Email Tactic] Doesn’t Work in [insert Industry]
The Email Template That Saved Us [insert Time] and Increased [insert KPI]
Want Higher Open Rates? Stop Writing [insert Subject Line Type]
The Email Most People Ignore—That’s Where the Money Is
Struggling to get opens, clicks, or replies?
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📈 Ad & Paid Traffic Hooks
Why We Paused Our Top-Performing Ad (And You Should Too)
This Ad Angle Outperformed Everything—And We Almost Didn’t Test It
Why [insert Audience] Responds Better to [insert Angle]
This Creative Beat Our Control by [insert Metric]%
Stop Running [insert Common Ad Type]—Try This Instead
Why Broad Targeting Got Us Better Results Than [insert Strategy]
We Ran [insert #] Ad Variants—Only This One Worked
How to Reduce CAC Without Changing Your Offer
The Retargeting Campaign That Brought in [insert KPI] in 7 Days
Want More Leads? Stop Focusing on [insert Common Metric]
Want ad hooks that actually lower CAC and increase conversions?
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🧱 Framework, Listicle & Value Hooks
The [insert Name] Framework We Use for [insert Result]
[insert #] Mistakes You're Probably Making in [insert Area]
Our Go-To [insert Step Count]-Step Formula for [insert Y]
[insert #] Ways to [insert Y] Without [insert Z]
The Checklist We Use Before Every [insert Deliverable]
[insert #] Fixes to Make Your [insert Asset] Convert Better
[insert #] Emails That Drive the Most Revenue (And Why)
Use This [insert Framework Name] Before You Launch Your [insert Offer]
[insert #] Prompts We Use Weekly With ChatGPT to Build [insert Asset]
Our Internal [insert Type] Template—Now Yours
💬 Want the AI Bonus?
Upload this into your ChatGPT or Claude knowledge base and call it:
📚 “The Title Method”
Now you (or your team) can just prompt:
“Give me 10 hook ideas using The Title Method for [insert content type] about [insert topic].”
Plug, play, scale. 🧠💸